About Me

Who I Am

I'm a first-generation graduate student in Marketing, and I approach this field as a bridge builder. My work sits at the intersection of strategic thinking, technical depth, and clear communication. These three things together drive better decisions in high-performing teams.

My background spans operations, client-facing roles, and hands-on marketing support. What I've learned across each: how to take complex information, identify what actually matters, and translate that into clear narratives people can act on. I've built client relationships, managed multiple workstreams under pressure, and contributed to brand and go-to-market decisions. But the skill underneath all of it is critical thinking. The ability to evaluate information without bias and form conclusions that move a team forward.

Outside of coursework, I build. I designed a multi-agent, RAG-based OS with routing based on project scope, and built a RAG pipeline for pharmaceutical drug-safety monitoring my first semester.

What draws me to marketing is the fusion of human insight and technical skill it demands. I love taking ideas that are difficult to grasp and turning them into insights that teams can actually use. I do this not just with creative thinking, but with the technical literacy and composure that high-level marketing requires. That combination of clarity, impact, and technical foundation is what excites me about building a career here.

How I Got Here

Nordstrom Inc. - Fulfillment Team Member

Jun 2019-Feb 2021

First job. Learned what consistent execution under pressure actually looks like.

Bay Area K9 Association - Resident Handler & Operations Assistant

Feb 2021-Jul 2023

Built a 15+ client base and ran scheduling, photography, and facility ops. Pushed me toward a business degree.

VASA Fitness - Personal Trainer & Member Experience Specialist

Sep 2023-Feb 2025

Rebuilt client trust through data-driven engagement across 27+ concurrent accounts.

SignifyMD - Marketing & Digital Communications Intern

Mar 2026-Present

Built a lead research pipeline for ASCO 2026: 600+ leads, 280+ conversions (47%), across KOL and sponsor partners.

Education

MS Marketing

University of Arizona, Eller College of Management (Expected Dec 2026)

BS Business Administration

University of Arizona (May 2025)

Associate Degrees in Economics and Liberal Arts & Sciences

Santa Barbara City College (May 2023)

High School Diploma

Bellarmine College Preparatory (May 2021)

FAQs

How did my personal journey lead me to digital and tech marketing?

I have always been drawn to tech as a tool for creativity and optimization. Growing up with an engineer father, I was always encouraged to explore how things work. Whether it was tinkering with PCs, competing in VEX robotics, or hardwiring cameras, tech became my playground. Now, I'm excited to channel that same curiosity into a professional tech marketing path, where I can combine strategy, creativity, and a lifelong affinity for making things work better.

How do analytics and AI fit into my marketing approach?

Analytics give me a strong foundation, turning data into clear, strategic decisions. In my time I spent as a candidate for my business administration degree, I learned to leverage wide variety of tools and techniques in order to derive and present conclusions professionally and effectively. Moreover, a reason I'm especially excited about my Master's program is taking courses such as Marketing Research, where I get hands-on experience with qualitative and quantitative methods to gather and interpret data. On the AI side, I love experimenting. For example, I explore which tools fit best into my workflow; Perplexity for research, Gemini for visual representations, and even building this site by integrating Cline as a wrapper in my IDE while coding with OpenAI's Codex 5.2. Each step refines how I achieve results and as I alluded to in the question above, I enjoy finding and swapping pieces to bolster my ability to execute an idea to the highest degree!

What kind of teams do I work best with?

I pride myself on knowing when to step up and when to step back. I work best with teams that trust each other's strengths. Sometimes I lead, whether as a project lead or owning a specific task, and other times I focus on supporting the team behind the scenes. The key is recognizing what the team needs, adapting, and maximizing everyone's strengths so we create the best outcomes together.